Brief:

Produce a visual responce to the following quote:
‘The word “intellectual” is never meant as a compliment, is it?’

David Byrne

 

Solution:

A sequence expressing basic social difficulties that are often said to accompany certain stereotypes of people that come under the name ‘intellectual’, in this case a librarian.

Duration: 1 min 26 secs

PLAY VIDEO

Excerpts from 'The Art of Conversation' by Reader's Digest.

Read by Andrew.

In order to get the awkward avoidance of eye contact as well as pacing the timing of spoken words, a script was developed to fit around the camera's lens producing the desired spontaneous result but also reducing the self-consciousness of the subject.